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HomeScienceEnvironmentDrake's private jet shows the climate impact of the influencer economy

Drake’s private jet shows the climate impact of the influencer economy

Private jet journey is thought to come back with a hefty carbon footprint per mile, however even mildly climate-concerned plebeians are horrified to be taught that celebrities generally use their personal jets to journey distances that might be lined in lower than an hour’s drive. A latest Guardian article concerning the planetary impression of those mini-flights, logged by automated Twitter account Celebrity Jet Tracker, discovered that Kylie Jenner, Mark Wahlberg, and Kenny Chesney are among the many offenders, some logging flights as quick as 17 minutes. 

The highest carbon footprint got here from an 18-minute flight taken by the rapper Drake — from Hamilton, Ontario to Toronto. On Tuesday, Drake weighed in on this specific flight by commenting on an Instagram submit by ActualTorontoNewz: “This is just them moving planes to whatever airport they are being stored at for anyone who was interested in the logistics,” he wrote. “Nobody takes that flight.”

This rationalization doesn’t present followers the consolation that Drake ostensibly supposed. Rather, it revealed yet one more polluting side related to the possession of personal jets: flying them, empty, from runway to storage facility. Drake’s personal jet is a Boeing 767, the kind of plane that may usually ferry 200-odd passengers abroad, which could additionally clarify why his flight have such an outsized carbon footprint. In 2019, he debuted Air Drake on Instagram in a video that features him boasting: “No rental, no timeshare.”

No buy, both. It seems that the influencer financial system is a minimum of partly in charge for this train in conspicuous consumption. Drake’s 767 was a present valued at roughly $200 million from CargoJet, a Canadian cargo airline. The Hamilton storage facility to which the aircraft needed to fly is sort of actually CargoJet’s personal hangar. A month after Air Drake’s Instagram debut, TMZ reported that CargoJet had given Drake the aircraft as an funding in promoting — in hopes that the rapper’s social media posts would increase their profile. 

A screenshot from CargoJet’s web site that includes former Toronto Raptors level guard Kyle Lowry, former Raptors heart Serge Ibaka, CargoJet CEO Ajay Virmani, and Drake.
CargoJet

Again, CargoJet sells freight shipments, not luxurious journey. One assumes that Drake shouldn’t be transporting a number of thousand AirPods to an Amazon warehouse within the hull of his aircraft. 

Has Drake has ever expressed concern about local weather change? In his 2014 single “Heat of the Moment,” he crooned:

And all of the cops are nonetheless hangin’ out on the doughnut retailers

Talkin’ ’bout how the climate’s changin’

The ice is meltin’ as if the world is endin’

She requested me

“Who are you gonna be when it’s all over? When it’s all over?”

In 2022, we have now our reply: He goes to be a person flying alone in a repurposed industrial airliner donated to him by a cargo transport firm for clout.


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